MANSORY, the German luxury car customisation firm celebrated for its bespoke supercar designs, has made a bold entry into the global real estate sector by launching MANSORY Residences in Dubai. The company has partnered with Amaal, a leading UAE-based real estate developer, to create a landmark project that promises to redefine ultra-luxury living in the city.
Valued at AED 1.8 billion (approximately $490 million), MANSORY Residences is strategically located in the prestigious Mohammed Bin Rashid City, within the Meydan Horizon masterplan. Spanning 48 floors with a total built-up area of 142,800 square meters, the development marks MANSORY’s first foray into real estate, bringing its signature aesthetic of craftsmanship and innovation to residential architecture.
Project Details
MANSORY Residences will offer a range of one- to three-bedroom apartments and eight exclusive full-floor penthouse residences, with completion expected in the fourth quarter of 2028. The interiors will reflect MANSORY’s iconic design philosophy, featuring leather-wrapped furnishings, brushed metal accents, custom wood finishes, and innovative concealed kitchen mechanisms. Upholstered bedrooms will add a layer of sophistication and comfort, creating a living experience that mirrors the exclusivity of MANSORY’s automotive creations.
The development boasts an extensive suite of world-class amenities spread across three levels, designed to cater to every aspect of luxury living. Residents will enjoy access to padel courts, mini golf, state-of-the-art indoor and outdoor gyms, a yoga studio, separate spas for men and women, two infinity pools, an indoor cinema, children’s play areas, MANSORY-branded lounges, a terrace, creative workspaces, an outdoor multipurpose area, and multiple dining zones. Additionally, the project features eight floors of parking, including two VIP/showroom-style floors equipped with a car elevator and vehicle maintenance services, reflecting MANSORY’s automotive heritage.
Advanced smart home technology will be integrated throughout the residences, offering automation for lighting, climate control, security, and parking. The project also prioritises energy efficiency, aligning with modern sustainability standards.
| Project Details | Information |
| Project Name | MANSORY Residences |
| Location | Mohammed Bin Rashid City, Meydan Horizon, Dubai, UAE |
| Developer | Amaal (powered by Ayana Holding) |
| Partner | MANSORY |
| Value | AED 1.8 billion ($490 million) |
| Floors | 48 |
| Total Built-up Area | 142,800 sqm |
| Residence Types | 1-3 bedroom apartments, 8 full-floor penthouses |
| Completion Date | Q4 2028 |
| Interior Design | Leather-wrapped furnishings, brushed metals, custom wood finishes, concealed kitchen mechanisms, upholstered bedrooms |
| Amenities | Padel courts, mini golf, gyms, yoga studio, spas, infinity pools, cinema, children’s play areas, MANSORY lounges, terrace, workspaces, dining zones, VIP parking with car elevator |
| Smart Home Features | Automation for lighting, climate, security, parking; energy efficiency |
| Sales Status | Apartments available for sale |
| Website | www.mansory-residences.com |
Leadership Perspectives
Kourosh Mansory, Founder and CEO of MANSORY, expressed his excitement about the venture, stating, “This partnership represents a bold new chapter for MANSORY, one that mirrors Dubai’s position as a global design and innovation hub. We are excited to bring our legacy of craftsmanship and luxury to the real estate sector, creating a living space that is as extraordinary as our automobiles.”
Abdulla Lahej, Chairman of Amaal, echoed this sentiment, saying, “Collaborating with MANSORY allows us to push the boundaries of luxury real estate in Dubai. Together, we are setting a new standard for ultra-luxury living, offering our clients an unparalleled lifestyle experience.”
Market Context
The launch of MANSORY Residences comes at a time of robust growth in Dubai’s luxury real estate market. In the first quarter of 2025, luxury property sales in the city reached $1.9 billion, reflecting strong demand from high-net-worth individuals. The UAE is home to 130,500 dollar millionaires, ranking it as the 14th largest wealth market globally. Additionally, Dubai is expected to add 182,000 new housing units in 2025, supported by sustainable, mixed-use developments in high-potential areas like Mohammed Bin Rashid City.
This project aligns with the market’s appetite for collectable, design-led properties, positioning MANSORY Residences as a coveted address for discerning buyers and investors. The collaboration between MANSORY and Amaal leverages Dubai’s reputation as a global hub for luxury and innovation, making it an ideal location for this ambitious venture.
A New Benchmark for Luxury
MANSORY Residences is more than just a residential project; it is a fusion of automotive-inspired design and ultra-luxury living. By combining MANSORY’s expertise in bespoke craftsmanship with Amaal’s real estate development prowess, the project sets a new benchmark for branded residences in Dubai. It caters to high-net-worth individuals seeking a luxurious lifestyle and a valuable investment opportunity in one of the world’s most dynamic real estate markets.
